It’s that time of year again and the design team at Soft Floor UK are getting in the festive mood. Spirits are high, the office Christmas tree is up, the decorations are on and there’s a buzz about the latest play mat design.
The ‘Scandinavian’ influence in baby and toddler toys and accessories is strong this year. Minimalist concepts, traditional materials and modern pastel colours are dominating designs and filling window displays and desirable homes.
The EVA foam play mat industry has also seen a noticeable shift in demand from traditional primary colour play mats to lighter pastel shades and monochrome tones. Coupled with a rise in demand for new linear, timeless printed designs, the play mat range at Soft Floor Kids has transformed in the last three years.
The new Nordic Tree design foam play mats by Soft Floor Kids is a concept born of this change in trend. It is made from the same quality EVA foam, produced in larger 60cm tiles and sold in a handy pack of 6 to create a very useful 1.2m by 1.8m play area. The Nordic Tree design is a printed continuous, modern, linear pine tree shape design, printed in white on a washed grey pastel colour. The result is a high-end Scandinavian inspired play mat that is sure to fit any modern home or play space.